InfiArt

Image recognition AI for digital multimedia optimization

Optimize your digital multimedia content using image recognition to gather maximum shopper attention and improve Ad Click-Through-Rates.Ideal for creative agencies and brand marketing teams to analyze the designs of their digital creatives.
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InfiArt Capabilities

Image Recognition AI-based ‘pre-check’ tool to evaluate all your digital creatives
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Analyze digital creatives on branding compliance

  • Compliance checks on brand logo, colours and elements and more
  • Analyze text messages vs human element and best design guidelines in-context to each platform
  • Qualitatively measure your creatives against thousands of shopper psychology rules 
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Ensure your video ad clips adhere to best design practices

  • Measure your ad video clips frame by frame for branding rules and compliance
  • Analyse you product placement as against human elements on each cretaive and optimize for every digital platform
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Proven Impact

20%
Lift in Ad
Click-Through-Rates
3000
Creative evaluated per month 

Empowering Your Creative & Branding Teams

Image Recognition AI for instant evaluation of digital creatives for maximum shopper attention and CTRs

Marketing Leaders

  • Increase ad conversions and by evaluating your creatives for brand compliance

  • Evaluate any type of creatives such as digital images, videos, in-context social media images and e-commerce product images 

Creative teams

  • Reduced time & effort in ideating and designing effective retail assets for enviable conversions

  • Evaluate multiple creatives and get instant feedback and prescriptive design recommendations within minutes

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Start evaluating your digital creatives using image recognition and AI!

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Most Advanced Visual Intelligence Platform

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Patented superior technology

  • Continuous learning system with state-of-the-art AI Engine
  • Superior retail analytics and AI-powered recommendations
  • Processes over 25 million in-store images per month
  • Lightening fast AI setup within 2 weeks, no new learning curve
  • Proprietary historical data sets for industry-leading accuracy in SKU & object detection

Store-level, fine grained and in-depth retail insights

  • Data accuracy of >95% in both Modern and General trade
  • Retail insights and per-store level action plans sent to the field force within 2 mins of image capture
  • Multi-object tracking such as in-store products, displays, SKU pricing and shoppers
  • Dynamic shelf tracking and rapid identification of new SKUs
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30X ROI on our solution

  • Significant week on week improvement in store sales
  • 100% adherence in store compliance,  optimized store and merchnadizer payouts
  • Cover 10X more stores with same set of field force

Get real-time execution insights and store-level analytics for all levels of your enterprise retail!

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Latest Resources

Latest News
How Image Recognition Technology Is Helping Food and Beverage Firms Increase Brand Visibility On Retail Shelves

The cutting-edge technology for Image Recognition empowers numerous brands to effectively monitor crucial factors such as out-of-stock situations, brand as well as SKU level Share of Shelf, ensuring promotional and pricing compliance.

Blogs
From Data To Decisions: Unveiling the Top 12 KPIs That Drive CPG Product Performance

In the ever-evolving landscape of Consumer Packaged Goods (CPG), success hinges on more than just product quality and marketing efforts. To truly thrive, CPG companies must embrace a data-driven approach that extends to the shelves where their products reside.

All about FMCG innovation

Industries We Serve

Consumer Packaged Goods

Optimize in-store execution to improve on-shelf SKU visibility, avoid out of stock situations and improve store compliance across hundreds of product categories ranging from hair care, personal care, skincare, hygiene, baby care and more.

Packaged Food & Beverages

Identify densely populated assortments displayed on store shelves across thousands of stores. Get accurate and instant shelf intelligence, store execution analytics along with proactive sales recommendations.

Consumer Electronics

Our image recognition solutions enable you to monitor every item displayed on every shelf in an electronics store. With us, brands can determine their in-store brand presence, track shopper's journey, monitor various interactions.

Large Format Retail

AI-video analytics enables store managers to identify and prevent store shrinkages and inventory thefts, as soon as they happen. By integrating live surveillance footage with intelligence, also enables one to identify opportunities.

Pet Care

Improve on-shelf metrics such as On-Shelf Availability and Share of Shelf instantly with rich in-store retail insights. Track promotional and pricing compliance across a variety of pet products, including treats & nutritional supplements.

Pharmaceuticals OTC

Ensure maximum visibility for your brand for over-the-counter general medicines and health products. Track product display and promotional compliance across thousands of Pharmacy stores and small general trade stores.